Checkout Chats: Joe Sasto, Chef & Co-Founder of Tantos

Bringing pasta to the people!

In CPG, innovation is key to standing out. Celebrity chef Joe Sasto, known for his appearances on Bravo’s “Top Chef” (he had a solid season!) and The Food Network – and for his amazing mustache – is making his mark in food and bev space with the launch of Tantos. Which officially launched on July 24, 2024.

Tantos aim to disrupt the snack aisle as the first puffed pasta chip made from actual pasta. It blends the comfort of pasta with the convenience of snacking. Available in four unique flavors – Marinara, Cacio e Pepe, Pesto, and Classico – Tantos aims to disrupt the snack aisle and bring a new twist to how we enjoy pasta.

Courtesy of Tantos!

Joe’s transition from the culinary world to entrepreneurship is a testament to his innovative spirit and dedication. In this interview, we discuss his journey, the inspiration behind Tantos, and his insights into the challenges and opportunities within the CPG industry. Let’s eat!

Nate Rosen: So, obviously, you have an extensive culinary background. …