Building a Wine Empire: One Acquisition at a time
Discover the Future of Wine with Full Glass Wine Co
If you've been online in the past decade, chances are you've encountered a quiz from Bright Cellars or spotted an enticing Winc ad tempting you to discover your next favorite wine. Maybe you even bought a bottle or two!
Today, both of these brands—along with three other direct-to-consumer wine labels—are under new leadership. Enter Full Glass Wine Co., a company founded in 2023 by industry veterans Louis Amoroso and Neha Kumar.

Louis Amoroso (CEO) and Neha Kumar (COO)
Their mission you ask? To rescue and rejuvenate struggling wine brands. They’re doing so with an innovative approach that blends consumer insight, operational efficiency, and a strong passion for wine. Obviously.
Meet Neha Kumar: The Visionary Behind Full Glass Wine Co.
Building a wine empire isn’t easy, but if anyone is going to do it it will be Neha Kumar. I got to sit down with neha to learn more about her, Full Glass, and their two recent acquisitions.
She’s an amazing entrepreneur with a very strong background in accounti…



