Express Checkout #63 - the latest in CPG, Retail, and eComm

Commerce and CPG news from the week of 2/26/24

Hello hello, finally back in NYC (for now)

And hello to all my new subscribers I met at eTail West! You know who you are!

Excited for the next big events on my calendar - ExpoWest and Shoptalk! If you’re going to either hit me up!

📆 And if you want to know about all the trade shows, conferences, and pitch competitions throughout the year my friend Brian Folmer at FirstLook VC put together a google calendar that has everything you would need to know!! — CHECK IT OUT

This issue is brought to you by….

It's 2024 which means we're all aware: There is simply no excuse for sending irrelevant texts to your customers. And when you do, it makes your customers frown 😕

According to Yotpo’s research, 40% of customers frown upon receiving generic messages from brands. This feeling might even cause them to unsubscribe. 

Wipe that frown from your customer's face by showing just how much you understand them. It all starts with tools that make segmentation and personalization a breeze.