Here we are—our first-ever podcast!!! After yapping via written word for almost 3 years, it’s time to go verbal (visual?) with our new pod, The Curious Consumer.
In our ~ inaugural ~ episode of The Curious Consumer podcast, we partake in a fun yap sesh about consumer habits, wellness trends, and the coolest (weirdest?) new consumer products.
Expect a good hearty convo on the behind-the-scenes of trade shows, the wild world of manly cereals, the rise of wellness sections in major retailers like Target, and a preview into the topics we want to cover in future episodes. Whether you're a curious consumer or industry insider, you’ll find something to nerd out over with us on this episode—or, at least, you’ll get a good giggle out of two non-podcast people attempting to podcast.
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Timeline
00:00 Introduction to The Curious Consumer Podcast
00:19 Discussing the Concept of Consumerism
01:20 Exploring the Natural Products Expo
05:04 Podcast Structure and Content Overview
05:59 Caffeinated Potato Chips Debate
08:02 Fly by Jing's Exciting New Collaboration
10:00 Built Puff's New Sour Flavors
13:26 Man Cereal
20:04 Ulta's Expansion into Wellness Products
21:06 Retailers Expanding Wellness Sections
21:34 Defining Wellness: A Retail Perspective
22:14 The Dilution of Wellness Products
23:37 The Struggles of OG Wellness Brands
28:31 Ulta and Target's Partnership
30:24 The Impact of Inflation and Competition on Target
36:24 The Future of Wellness Products
39:25 Consumer Empowerment and Wellness
43:50 Conclusion and Sign Off
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