Another week of countless protein launches—this time, positioned for women—plus Target’s wellness expansion, the latest THC retailer launch, how Good Culture won the unsexiest category, and more.
The breakdown:
00:00 Intro
00:20 Food + bev trade show highlights
01:45 The next big flavor of 2026: PB&J
07:24 David protein sent what to who?
13:02 GORGIE launched protein + energy
14:14 The clear protein boom
19:26 Lemme launches creatine gummies
24:03 Target’s wellness expansion
28:17 THC beverages launching in Sprouts
34:34 Good Culture’s cottage cheese revolution
39:17 Some quick thoughts on the new dietary guidelines
41:14 Conclusion
If you’re interested in learning more about the “Flipped Pyramid”, check out Jessica Knurick, PhD, RDN’s Substack here:
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