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Spate x Express Checkout: Weekly Data Dive

Understanding the latest consumer trends (w/ of April 28th)

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Express Checkout
May 14, 2024
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Welcome to the first edition of our new weekly series, where we dive into the latest trends taking TikTok by storm starting with food & beverage, brought to you by Spate and Express Checkout.

Each week, we'll be serving up a fresh batch of data-driven insights, highlighting the top F&B trends that captivated TikTok users over the past week, as well as spotlighting the most buzzworthy F&B brands on the app. Whether you're a marketer, a foodie, or just someone who loves staying ahead of the curve, this series is your go-to source for the hottest trends and brands in the ever-evolving world of food and beverage on TikTok.

(and don’t forget to follow me and Spate on TikTok!)

Top growing TikTok trends across F&B:

Data week ending April 28th, 2024

The top growing F&B TikTok trends reflect a diverse range of culinary interests among consumers. Japanese cuisine and buldak ramen indicate a growing fascination with international flavors and spicy foods. The popularity of crawfish boil suggests a des…

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