When "ugly" wins...

CPG and Retail news from the week of 5/5/25

Hello hello!

I cannot believe we’re almost halfway through May already! The year is flying by…and I’m so ready for summer BBQs, ice pops (like the one I shared in last week’s Weekly Pickups 👀), and outdoor runs.

This edition, we’re changing things up a bit to make this newsletter more of a ~conversation~ between the two of us. To denote Jenna’s thought…